» Australian Gold Tanning Lotions


Australian Gold Sinfully Black

Sinfully BlackAustralian Gold Sinfully Black is a new 2010 tanning lotion and features the tanning businesses leading ingredients. It contains Deviously Dark Bronzers which provide for an exotic dark tone. This product has 15X bronzing and natural extracts which help in attaining a natural dark tan on your own. This is a bronzer which means you should usually wait a few hours after tanning before showering if you want to get optimal results. Sinful Skin Softeners focus on moisturizing and hydrating skin while making sure it is silky smooth as well. It uses vitamins and oils to create the super soft skin one will have after using the indoor tanning lotion. Usually UV exposure dries out skin and causes damage, which is why it is very important to make sure you moisturize if you don’t have a moisturizing agent in the formula. If you have the option to pick one that does have such elements included this tanning lotion would be a good choice. Sinfully Black also features Guilt-Free Hemp Oil which is yet another ingredient which assists in hydrating and moisturizing the skin. Just by looking at the amount of items placed in this product to maintain skin smoothness and softness one can understand how important it is to look out for your skin. Skin will feel healthy, toned and smooth after using this tanning salon lotion and your tan will be gorgeous! You will be the envy of your friends and coworkers and will radiate a relaxed golden glow. This product comes in an hour glass shaped plastic bottle. It is black and has a unique design filled with gold and grey colors. At the top of the container "Australian Gold" is written in white bold font and a koala bear with sunglasses is sitting on top of it. "SINFULLY" is written in small grey font in the center followed by "Black" in a brownish color. "Extreme Dominance 15X Deviously Dark Bronzing Lotion" is written towards the bottom in small grey and brown font. The cap is black, plastic and pops open and closed. It has a Temptuous Berry scent and comes in an 8.5 oz bottle. This hot 2010 commodity is on the cheap side and retails for $22.00.

Australian Gold JWoww Black Bronzer

JWoww Black Bronzer Australian Gold JWoww indoor tanning lotion is one of 2011's hot new bronzing products on the market. It features a unique blend of bronzing agents such as Black Currant and Kukui oil. When you combine these two items you are guaranteed an ultra dark and super rich tan. It is always important to remember to hydrate your skin when exposing it to UV light. UV rays are not only unhealthy for your skin but also tend to dry it out, make it look rough and older. With all of that being said I think you can understand why it is essential to make sure your tanning lotion has the best vitamins and minerals to provide the deepest level of hydration. Australian Gold JWoww lotion implements vitamins and Hemp Seed Extract to moisturize skin and give it a luxurious smooth feel. This product has a Ballin' Berry scent that will leave you smelling absolutely delicious after sitting in a heat box that makes you sweat! JWoww indoor lotion comes in a teardrop shaped black plastic bottle. It exudes a sultry and sexy feel with accents of gold throughout. There are paisley style decorations distributed in gold around the title of the lotion and towards the bottom of the bottle. In the center there is a gold plate-like design that says "JWOWW" in bold simple black font. Slightly lower "BLACK BRONZER" is written in simple thin gold font followed by the second gold paisley design mentioned earlier. The cap is plastic and see-through honey gold. It pops on and off to expose the lotion pump. This indoor tanning product comes in a 13.5 oz bottle and .5 fl. oz. packets. The retail price of this 2011 lotion is $50.00.

Australian Gold Hellbent

Hellbent Tanning Lotion Australian Gold Hellbent is on the top of 2011's new tanning lotion list. It features 10th Dimension Bronzers, ColorGuard Plus Technology, Sinsational Skincare and Wicked Hydration. The 10th Dimension Bronzer is one of the key ingredients to providing the darkest, sultriest, most luxurious tan possible. It is an extremely potent blend of bronzing agents which creates unparalleled results. Sinsational Skincare and Wicked Hydration work together to provide skin with the most ridiculous moisture levels attainable. Hemp Seed Oil, Aloe Vera and Vitamins protect and condition skin. When these two components are seen in an indoor lotion you should expect nothing short of ultra soft velvety skin. Agents seep through skin and smooth tan tones and moisturize. ColorGuard Plus Technology is implemented to mainly protect tattoos. This is done by a strong mixture of Tiger Grass and ColorRepair. Australian Gold Hellbent comes in a vertically rectangular almost triangular shaped plastic bottle. It is mostly black with touches of dark pink, white and green. There is some sort of dark pink-red design in the center of the product. It seems like it could be flowers. In the center of the flowers "hellbent" is written vertically in bold lime green font. There is a zipper design towards the bottom of the container and the zipper itself is white. The neck and cap of the lotion is a shiny metallic color. The cap pops on and off to expose the lotion pump. This hot commodity has a naughty n' nice scent and comes in an 11.0 oz bottle. It retails for $77.00.

Australian Gold Sol Search

Sol Search Tanning Lotion Australian Gold Sol Search is one of AG's hot new 2011 lotions. It features RejuvDark Bronzing Blend which implements melanin enhancers, natural extracts and tan activators. These items work together to create a dark luxurious hue that occurs almost immediately and continues to progress even after UV exposure is complete. Happy Hour Skin Fusion is an ingredient which is responsible for ensuring skin is smooth and taut. It soothes skin after an extensive tanning bed experience. Beta endorphins revitalize skin to make you feel good and healthy all around. When people go to tanning salons a lot they may see evidence of their skin becoming rough, wrinkly, dry and just overall not as appealing as it used to be. UV rays are dangerous and put your skin through an extensive process that it cannot always recover from on its own. This is important to know because you want to then take steps to either avoid this or to treat the condition. A great way to do this is to make sure your lotion has moisturizer in it or that you put some on after the UV exposure. Skin is sensitive and needs to be constantly hydrated. Australian Gold Sol Search uses Bamboo Extract to hydrate and nourish skin to bring it back to life. This is a great ingredient to have within your lotion because it will not only give you super sexy smooth moisturized skin but will also give you a radiant youthful glow. This indoor tanning lotion has a day at the beach fragrance that will make you smell and feel relaxed. It comes in an upside-down plastic squeeze bottle. The "AG" insignia is etched in gold at the top followed by "Australian Gold" written in bold gold font underneath. "SOL SEARCH" is written in black fancy font surrounded by a black and white design. "RejuvaDark Advanced Bronzing Blend" is written in smaller black font toward the lower half of the bottle. It is gold at the base and has a cap that twists on and off. The bottle is orange, yellow and gold with hints of black and white. It looks like a sunset and makes you feel all warm and fuzzy as if you are lying under the rays of the sun. This item comes in an 8.5 oz bottle and retails for $75.00. On eBay you can snag it for just over $25 a bottle.

Australian Gold Green Queen

Green Queen Tanning Lotion Australian Gold Green Queen is one of the hot new 2011 tanning lotions on the market. This lotion features Royally Dark Bronzing Blend implementing numerous natural bronzers. These items allow for instantaneous color and while also increasing the skins ability to develop a tan naturally. OrTANic Technology is another component blended within this tanning lotion. It uses Organic Sunflower Seed Oil, Organic Orange Extract and Organic Honey Extract to achieve a dark godlike hue. Au Naturale Tanning Blend is responsible for defending against premature signs of aging. Vitamins A & E and Aloe work together to assist in this protection process. Earth 20 Moisturizing Complex is a mixture of vitamins and oils which ensure skin hydration. These are essential ingredients to maintain skin health because when skin is hydrated it is at its optimal level. When skin is moisturized it also enhances the ability to get a richer tan and reverses some of the harmful after effects seen post UV exposure. Australian Gold Green Queen comes in a square shaped plastic bottle. It is mostly shades of green with touches of hot pink, black and white. At the top left "AUSTRALIAN GOLD" is written slanted in a simple white font followed by "NAUGHTY BY NATURE" written in larger font. "NAUGHTY" and "NATURE" are written in lime green while "BY" is written in a hot pink color. In the center of the bottle there is a yellowish/green grown and underneath that "Green" is written vertically in small green script font followed by "QUEEN" horizontally in much larger bold script hot pink font. The cap is lime green, plastic and twists on and off. This product has an amplified apple fragrance and comes in an 8.5 oz container. It retails for $34.00.

Australian Gold Going Ga Ga

Going Ga Ga Tanning Lotion Australian Gold Going Ga Ga is a hot new 2011 indoor tanning lotion. It has Decadent Bronzers, Sensational Silver and Disco Shimmer. The Decadent Bronzers are a concoction of various natural bronzers that when combined work like magic and create ridiculously exotic hues. Both rich and dark tans achieved from this lotion are not to be reckoned with. Sensational Silver is a complex which is responsible for restoring skin to its youthful appearance. It nourishes skin by using Rejuvenating Silver Extract that has a strong antioxidant and cell-reviving agent. Disco Shimmer is nothing more than it really seems. It concentrates on simply providing skin with an all body encompassing shine. It does this by using Silver and Pink Minca agents. This tanning lotion has simple ingredients but when they all work together they produce an out of this world dark tan. Sometimes people say "less is more" and in the case of this hot commodity it's just that! Australian Gold Going Ga Ga comes in a wavy plastic bottle. It is mainly covered in silver sparkles but has hints of various shades of pink and some black as well. "GOIN" is written in the different pink shades at the left side of the container in bold semi-small font. "GA GA" is written in much larger bold font also in the two different pink fonts. "Frame -Worthy 20X Ultra Dark Shimmering Bronzing Lotion" is written in black font towards the bottom of the bottle. The cap is pink, plastic and twist on and off. This item has a paparazzi pink smell and comes in an 8.5 oz bottle. It generally retails for $57.00.

Australian Gold Global Hottie

Global Hottie Tanning Lotion Australian Gold Global Hottie this is a hot new 2011 tanning lotion. It is considered a tingle but has bronzer in it. An excellent feature of tingle lotions is that you can shower immediately after UV exposure but when you use strictly a bronzer you have to wait a few hours to achieve optimal results before rinsing off. The tingle formula has a unique combination of natural bronzer and intense tingle to create insanely dark tans. When using this type of lotion you should expect skin to get extremely red before getting dark. It is also important to note that while you are in the tanning bed the tingling sensation is not enjoyed by all. Some people find it painful and irritating (such as myself). Initially when using this type of product you will redden but you will turn a dark sexy shade shortly after. Indoor tanning lotions that use tingle formulas provide instant results. The Age Defying Blend used in this item is infused with Vitamin A, E & B5. These agents defend against premature aging while Soft Focus Microspheres assist in decreasing the appearance of fine lines and wrinkles. Skin is easily hydrated with the Hemp Seed Oil and HydraRich Blend. The Hemp Seed Oil uses fatty and amino acids to provide essential moisture to the skin. The HydraRich Blend has a very similar effect but it supplies hydration because of very different ingredients. These components are Jojoba, Shea Butter and Glycerin and they create a barrier around the skin and lock moisture in. This is an important feature to have because UV exposure in a salon can be dangerous and can have adverse effects on your skin. Some of the negative effects can be dry, rough, wrinkly, old looking skin. Yet these can all be protected against if you find the right lotion and take the proper steps to nourish skin. With this ingredient skin can be left feeling luscious and super soft. Australian Gold Global Hottie comes in a square shaped plastic bottle. It looks like a collage and has a lot going on on its exterior. Colors that can be seen are red, hot pink, white, black, yellow, grey and blue. There is a British flag seen on the bottle and bright red lips. In the center "GLOBAL" is written vertically in simple black font adjacent to "HOTTIE" in bold larger black font. The cap is plastic, yellow and screws open and closed. This product is Paraben Free and THC Free. It has an amplified apple fragrance and comes in an 8.5 oz bottle. It retails for $38.00.

Australian Gold Raydiant

Raydiant Tanning Lotion Australian Gold Raydiant is a hot new commodity for the 2011 tanning year. It features 18th dimension bronzers which enable you to preserve your color for up to 8 days!! This bronzing system provides immediate results that are ridiculously dark. This unique formula allows your body to attain the darkest, richest color possible in the shortest amount of time and ensures that your tan doesn’t fade- what more could you ask for!?! Mahakanni Extract is another essential ingredient which works side by side with the 18th dimension bronzers to build color quickly and sustain it. Heatwave Warming Complex is also implemented within this product so that skin exudes a "radiant" glow. This feature works with UV rays radiated from the tanning bed and creates a warm soothing sensation that results in a vibrant golden glow. This item will definitely give you the results you want and is absolutely the way to go if you're looking for super dark results in a short period of time. It has a Sunscentual Fruit scent that will make your mouth water. Australian Gold Raydiant tanning lotion comes in an upside down plastic squeeze bottle. It is predominantly hot pink in color (looks purple in some angles) and definitely has a shimmer to it. At the top of the product the "AG" insignia is printed in gold followed by "Australian Gold" written in smaller but similar gold bold font. "RAYDIANT" is written going vertically down the bottle in a bold large white font. At the base of the item "18th Dimension Mahakanni Bronzers with Heatwave Warming Complex" is written in small gold font. At the very bottom of the bottle a crystal studded cap can be found. It twists on and off and exudes a girly princess vibe. This tanning lotion comes in a 10.0 oz bottle and packets. It retails for $90.00.

Australian Gold Ramp It Up

Ramp It Up Tanning Bed Lotion Australian Gold Ramp It Up is one of 2011's top tanning lotions. It has many awesome features which contribute to ridiculously dark results. Some of the agents are Bodaciously Dark Intensifier, QuickDry Technology, Gratifying Grapefruit Blend and a Bangin' Butter Blend. Your skin's natural tanning ability is increased by the Bodaciously Dark Intensifier to reach its maximum potential. If you want the most exotic and luxurious tan achievable this might be the ideal product for you. QuickDry Technology is a cool new component that has been added to some indoor tanning lotions that ensures that lotion seeps into skin quickly. I really like this idea because instead of being all sticky and having to wait for the product to be absorbed into your skin you can quickly be on your way with this technology. The fast drying agent is super handy for those in a rush and is Alcohol-Free. Gratifying Grapefruit Extracts benefit skin by working with antioxidants. It is also responsible for regulating oil distribution and toning properties in the skin. This attribute guarantees that your skin is not greasy and looks firm and taut! One of the wonderful components of this item is that it is not only an indoor lotion but rather can also be used outdoors. This is a plus that you don't get with most tanning lotions. Although this is an indoor and outdoor working product it does NOT have SPF so keep that in mind. Australian Gold Ramp It Up comes in an oblong like shaped plastic bottle. It is black, green, yellow, orange, red and white in color. There are numerous designs on the exterior and it is very busy. It is definitely a product that's says "I'm on the go." In the center "ramp" is written horizontally and on a slanted angle. The "r" is bold and orange and the remainder of the word "amp" is in bold green font. "it" is written underneath in bold orange font followed by "up" which is in green bold font again. "Bodaciously Dark Quick Dry Intensifier" is written in much smaller simple white font toward the bottom of the item. The cap is black, plastic and has a top which flips open and closed. This hot new commodity has a spiked punch fragrance and comes in an 8.5 oz bottle. It retails for $40.00.

Australian Gold Ex Appeal

Ex Appeal Tanning Lotion Australian Gold Ex Appeal is a hot item featured on our new 2011 tanning lotion list. It has awesome bronzers and intensifiers that give you that color you've been yearning for. With the Instant Gratification Bronzing Blend your body's ability to build a deep dark exotic tan is maximized and natural bronzer provide you with instantaneous results. Colorush Technology is implemented to increase the speed it takes to build a tan allowing you to achieve the darkest tan in the shortest amount of time. This is done by a unique fast release system of extracts that assist in achieving that ultra rich hue you desire. Sexy Skincare is an awesome blend of various natural ingredients that nourish skin and ensure it's at its optimal level. It uses Shea Butter, Aloe Vera and loads of Vitamins to hydrate your skin and certify its health. Skin will be luscious, silky soft and velvety smooth. You won't be able to keep your hands off yourself once you realize the potential your skin has! One unparalleled agent in this lotion is the Pheromones. You don't usually see this in a tanning lotion but it is a super idea to blend it in. The Pheromones do exactly what they do in real life; they focus on giving off the vibe of sex appeal, seduction, flirtation and attraction. When using this lotion one of your most powerful allurement weapons will be invoked... and you'll drive them all crazy with your inner erotic vixen. Australian Gold Ex Appeal comes in an oblong like shaped plastic bottle. The exterior is 99% black with tiny hints of white, hot pink and gold. "ex" is faded into the background throughout the entire item and written in an ultra thin white font. In the center "ex" is written in white bold large font followed by "appeal" in smaller hot pink thin font. "Instant Gratification Bronzing Lotion with Colorush Technology" is written underneath the title in small white font. The Australian Gold emblem can be found on the bottom of the bottle in gold. The cap is black, plastic and flips open and closed. This product is super sultry and has a sweet revenge scent. It comes in an 8.5 oz bottle and retails for $60.00.

Australian Gold Frankly Scarlet

Frankly Scarlet Tanning LotionAustralian Gold Frankly Scarlet is a 2010 tanning lotion and has a great blend of ingredients. This is a very hot tingle tanning lotion which a lot of people try to avoid. Tingle lotions cause an intense heat sensation when exposed to UV light but produces immediate results. This has Advanced Tingle T15 with Pink Pepper BodyBlush Blend. This means that this is a level 15 tingle lotion and gets super hot when it's on your body. It allows extremely dark results but at the cost of the burning and reddening sensation. The Pink Pepper enhances blush and reddening which in the long run is good for getting immediate color. Frankly Scarlet also uses Dark Bronzers which is a great feature to blend together with the tingle because you will get immediate results but your color will keep getting richer within the few hours after UV exposure. This is when tanning salon attendants usually recommend for you to wait a few hours before rinsing off for the best results. The Dark Bronzers use a special mix of natural bronzing extracts to give you that immediate color you're looking for. GAC Super Fruit Extract is a new ingredient I have never heard of before. It is an ancient Chinese antioxidant which gives skin 70% more lycopene than tomatoes. This is supposed to be good for your skin and tone. This product comes in a uniquely shaped plastic bottle. It is mostly hot pink with touches of red and gold. The "AG" insignia is written at the bottom of the bottle in gold font followed by "Australian Gold" written in the same coloring. "rankly scarlet" is written in fun gold font across the center of the container. The top is black, plastic and pops open and closed. This new hot commodity has a Berry Flirty scent and comes in an 8.5 oz bottle. It retails for $49.00.

Australian Gold Satin D Sol

Satin D Sol Tanning Lotion This product was created in 2010 for the most advanced tanners and sun lovers. If you want deep rich results you’ve found them. This item contains the highest level of bronzers and agents to give you the absolute best results. This bronzer tanning lotion features melanin enhanced mega DermaDark plus bronzer which is ingredient you're looking for if you want the BEST. It is responsible for creating and enhancing color but from a natural standpoint. This means you won't look orange, or red when using this. It will provide you with a natural looking tan that friend's n coworkers won't be able to figure out how you got. Melanin bronzing booster works together with the melanin enhanced mega DermaDark plus bronzer to activate melanin production in your skin. This means that together they provide the darkest tan possible in the shortest amount of time. Color will be long-lasting and rich from the first time you step out of the tanning bed. You will have seriously deeply pigmented color. Satin D Sol also has Provitamin D3 precursor to help build vitamin D production which is said to be in charge of creating healthy and radiant skin. The combination of the D3 precursor, vitamin D and the UV exposure will ensure silky smooth healthy skin, ultra dark color enhancement and awesome hydration. The Provitamin D3 precursor is also responsible for aiding along the process of calcium that assists in tanning. Exotic Camu Camu Fruit toning blend focuses on ensuring that skin is tanned evenly. No one wants un-even color when indoor tanning and this item makes sure that just that doesn’t happen. Say goodbye to splotchy tans and hello to beautiful rich color distributed appropriately throughout. The exotic Camu Camu fruit is also in charge of providing skin with hydration. UV exposure is an intense experience that often leaves skin dry and damaged but with this blend of agents skin will be left luscious, super smooth and moisturized. Australian Gold Satin D Sol comes in a small tube like bottle. It stands on the cover which is bejeweled with white crystals. It exudes a sexy glamorous vibe only suited for the most sophisticated of people. The container is colored dark pink/purple to a fun orange. It has a golden cob web design throughout with the letter "D" etched in the center in a gold bold unique font. This indoor tanning lotion has a sexy sun fragrance and comes in a 10 oz bottle. It retails for $76.00.

Australian Gold Wicked Lovely

Wicked Lovely Tanning Lotion Australian Gold Wicked Lovely is a new 2010 tanning lotion. It features some of the newest agents for the deepest darkest tan. This item has a super dark bronzing system which uses DermaDark Bronzing Blend to achieve its optimal tone. This system uses Potent Bronzers and BioTanning Bronzer to give you that luxuriously brown island tan you’ve been waiting for. You will receive complements everywhere you go and will be the envy of your friends. The Potent Bronzers focus on giving you a natural dark tan while the BioTanning Bronzers focus their attention on working with melanin production. Melanin must be stimulated in order to hit that really rich hue and this item surely has what it takes. These two components work together to give your results like you’ve never seen before. You you'll come running back for more. Coffee Berry Extract is also used in this indoor tanning lotion to protect your skin against fine lines and wrinkles. It uses antioxidants to ward off the negative effects your skin could exhibit from excessive tanning. Wicked Lovely comes in a potion shaped triangular bottle. It is plastic and generally black, purple, plum and metallic in color. The "AG" insignia is written on the top of the bottle followed by "Australian Gold" in the same grey font. "WICKED" is written vertically across the tanning lotion in a silver and sparkly design. "Lovely" is written in script white font in a plum colored scroll towards the bottom. The cap and neck are metallic and pop on and off. This tanning bed lotion has an Erotic Island Grove scent and comes in an 11 oz bottle. This is not really considered cheap with a retail price is $72.00. As many of Australian Gold's tanning lotions, it is a must try product on our site. We recommend that if you're looking for an extreme tan that keeps skin looking great you give it a try.

Australian Gold Eternal Twilight

Eternal Twilight Tanning LotionAustralian Gold Eternal Twilight is one of the new 2010 tanning lotions. It uses special B3 Ultra Darkening Complex to achieve super rich exotic color. Black Currant Oil, Black Walnut and Blackberry Extracts work together to make this tan the darkest it can possibly be. Another important ingredient in this tanning lotion is the 3 Levels of Bronzing Power. They are comprised of Advanced Dual DermaDark Bronzers, Natural Extracts and Delayed Bronzers. The Delayed Bronzers continue to produce color for 4-8 hours after UV exposure and prolong tone for 4-7 days. When these all work together they allow for a long lasting tan that can be attained quickly and easily. It also includes a boost of DHA to increase tan speed and prolong tan life. Eternal Twilight features many of 2010's new agents and enable tanners to achieve sultry results. Australian Gold has been a leader in the tanning industry for years and you never want to miss out on trying some of their new tanning lotions. They are usually some of the best out there and provide out of this world results. This product comes with a Light Shimmer agent which will make your skin have that desirable golden glow. It comes in a uniquely shaped plastic bottle which has a rainbow of colors. "Eternal" is written in small black font in the middle of the lotion followed by "twilight" in larger black font. "BR ULTRA DARK COMPLEX WITH DERMADARK BRONZERS" is written in small black font towards the bottom of the bottle. At the very bottom the "AG" insignia can be seen and "Australian Gold" is written in black bold font. The cap is black, plastic and pops open and closed. This hot new commodity has a Midnight Lust scent and comes in an 8.5 oz bottle. This product sells for $44.00 retail in most tanning salons.

Australian Gold Sheer Elements

Sheer Elements Tanning LotionAustralian Gold Sheer Elements is a new 2010 tanning lotion. It uses Tourmaline to energize minerals in skin and promote microcirculation throughout. This product does not use tingle which means it will not sting, burn or cause redness when applied and exposed to UV light. The above sounds quite painful and for some it is, but a good deal of tanners actually enjoy tingle tanning lotion. They feel it is a warm tingling sensation that allows them immediate results. Whether tingle is for you is your decision but tanners be warned. Yet again, this is NOT a tingle lotion. Sheer Elements uses dark color 92 and Earth Minerals to achieve super dark results. The Earth Minerals consist of Zinc, Calcium and Copper which help increase melanin production which essentially is in charge of coloring your skin. Melanin needs to be activated and receptive of the UV light and then color can be achieved. This tanning salon lotion also has a unique Mineral Preservation System which allows your skin to basically store and preserve its minerals. Therefore when you tan your minerals will not be depleted but rather protected. It also is a Paraben-Free substance which is great for those tanners with sensitive skin. This ingredient will ensure that your skin stays clear and break-out free. Sheer Elements tanning lotion also uses 92 Earth Minerals in its blend. These feature Copper, Zinc and Calcium. These are all excellent for your skin and allow the best results to be achieved in the shortest period of time. The exterior of this lotion is predominantly grey with a few white, blue and black designs throughout. The bottle is vertically rectangular, plastic and durable. The "AG" insignia is in white at the top of the container followed by "Australian Gold" written in white font. "Sheer" is written in white script font in the center followed by "Elements" in larger black font outlined in white. "Mineral Based Energizing Intensifier" is written in small white font towards the bottom of the bottle. This product has a Clean Ocean Breeze scent and comes in a 7 oz container. Salons charge $72.00 retail.